Digital, do you need it?
These interactions happen on many platforms, and these platforms treat the media your company puts out into the digital world differently as well.
Not all media is made equal, but all of it is interlinked and interdependent like the organs in a body:
Paid Media – (Ads, like Google Adwords or Facebook)
Owned Media – (Websites, Blogs etc)
Granted Media – (Email)
Leased Media – (Social media/aggregator platforms)
Earned Media – (User generated)
If these different types of media are not aligned, then the brand message can come across confusing, inefficient or worse; absent altogether.
Our selection of services is designed around aligning these types of media across their relevant channels, making sure all your dots are connected.
Who can this help?
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